Indianapolis Downtown, Inc. has named Brittany Smith as its communications coordinator.  As a member of IDI’s marketing and communications team, she will help produce communication tools that market Downtown and support IDI programs.  Smith is responsible for promoting Downtown as a leisure destination, including media relations, radio schedule, social media, IDI’s comprehensive event database and more.

IDI’s marketing and communications efforts help attract more customers Downtown and increase patronage of arts, attractions, entertainment, sports, hotel, recreation, restaurant and retail facilities.  The organization disseminates information about Downtown parking and safety, businesses, events, activities and organizations through the media and numerous consumer publications through its “Amazingly Always New” Downtown brand campaign.  The campaign emphasizes Downtown's "Amazingly Always New" dynamics and vibrancy. 

IDI also develops cross-marketing opportunities for Downtown, supports core Downtown and IDI initiatives including the Monument Circle Idea Competition and Georgia Street streetscape improvements and directs the annual Circle of Lights® presented by the Contractors of Quality Connection and Electrical Workers of IBEW 481 and other holiday programs. 

Smith lives in Downtown Indianapolis and is a recent Butler University graduate with a bachelor of arts degree in communication studies.  She was IDI’s 2010 spring intern. She enjoys promoting things to do in Downtown Indianapolis!

Indianapolis Downtown, Inc. Mission Statement:
IDI exists to improve Downtown.  It is action-oriented and addresses critical issues that affect Downtown's growth and well-being.  IDI focuses on three areas: development, management and marketing.